BEACHBALL PROPERTIES has structured its commission and fee system as follows for clarity: 

• Management Commission: We charge an 18% commission on the base rent of the properties we manage. 
  
  

• Referral Commission: If you, as the owner, refer a renter to us (this includes friends or family), and they book a full-price vacation at your property, we offer a 12% commission on that rental.
  
  

• Annual Linen Program: We do have a yearly cost to owners for our linen program, which is based on bedroom count. This program ensures high-quality, professionally laundered linens are consistently provided for your property. We believe this structure delivers clear value by enhancing guest satisfaction, streamlining housekeeping, and supporting the broad visibility and appeal of your property to potential renters.

BEACHBALL PROPERTIES employs a robust marketing strategy that includes:

• Social Media Presence: We have a strong presence on social media platforms with almost 200,000 followers combined across our profiles and groups. 
  
  
• SEO and Website Tracking: Our website is optimized using SEO techniques, and we diligently track marketing metrics to ensure maximum visibility and secure bookings. 
  
  
• Monthly Newsletters: To keep BEACHBALL PROPERTIES at the forefront of our guests minds, we send out monthly newsletters to past guests. This not only updates them on our offerings but also ensures we are their top choice for their next vacation booking.

• Maintenance Included in Commission Rate: 
  • Routine Maintenance: This covers basics like replacing air filters, light bulbs, and batteries. 
  • Minor Repairs: Small repairs, such as fixing a door handle, are also part of our commission rate. 
  • Major In-House Repairs: If BEACHBALL PROPERTIES undertakes a substantial project in terms of labor, time, or materials, the owner will be charged at a fair market rate. 
  • Outside Contractor Repairs: Maintenance work done by external contractors that costs up to $500 is automatically covered without consultation. For tasks exceeding $500, we will typically discuss with the owner unless it is an emergency. These charges will be itemized on the monthly owner statement with detailed descriptions.
    
    
• Specialized Maintenance: We rely on licensed external contractors for appliances, HVAC, electrical, and advanced plumbing needs. Immediate action is taken for critical issues like A/C repairs or refrigerator malfunctions, with the owner being informed as soon as possible.
  
  
• Linen and Amenities Service: Our cleaning company provides bed linens, including sheets and bath towels. We also supply starter packs of laundry packets, dishwasher detergents, kitchen towels, hotel-grade soaps and shampoos.
  
  
• Property Inspection: After every guest's stay and subsequent cleaning, a professional inspection is conducted. This ensures the protection of the owners property and helps prevent potential losses.
  
  
• Guest Assistance Fees: Owners are not billed for minor guest assistance tasks like calling locksmiths, providing extra pillows or blankets, or unclogging drains. We charge every guest a non-refundable damage fee that covers up to $1000 in unintentional damages. We always strive to maintain transparency in our operations, ensuring property owners are well-informed and their assets are well-maintained.

Our approach to homeowner communication is comprehensive and tailored to ensure transparency and engagement. We use various methods to keep homeowners well-informed, and we provide several types of reports to support their understanding of their property and investments:

• Monthly Newsletters: We regularly send out newsletters to homeowners, providing them with updates on industry trends, market insights, and property-related news. These newsletters serve as a valuable source of information for homeowners to stay connected with the BEACHBALL Team.
  
  
• Market Update Zoom Calls: Hosting quarterly market update Zoom calls is another way we connect with homeowners. These interactive sessions allow us to discuss current market conditions, property performance, and address any questions or concerns directly. It is a great opportunity for homeowners to have real-time conversations with our team.
  
  
• Phone Calls and Emails: We maintain open lines of communication through phone calls and emails. Our team is readily available to answer questions, provide updates on property management, and address any urgent matters promptly. We understand the importance of timely responses to homeowners needs.
  
  
• Owner Portal: Our secure online owner portal is a central hub for homeowners to access a wealth of property-related information. From financial statements to guest reviews and the ability to make reservations for themselves, the portal provides real-time access to critical documents and data. Homeowners can log in at their convenience to review and track property performance.
  
  
• Market Reports: We compile and share comprehensive market reports with homeowners, offering deep insights into local market dynamics. These reports include data on rental trends, occupancy, RevPar as well as a competitor analysis. They empower our homeowners to make informed decisions regarding their investment properties.
  
  
• Monthly Rental Reports: Transparency in financial matters is paramount. We provide monthly rental reports that detail income and expenses related to your property. These reports offer a clear breakdown of rental income, any incurred costs, and any other financial transactions, ensuring homeowners have a complete view of their property's financial performance.

At BEACHBALL PROPERTIES, financial management is one of our core competencies, and we employ a rigorous and transparent system to ensure property owners are confident in the fiscal oversight of their assets:

• Dynamic Pricing Strategy: Using advanced tools, we implement dynamic pricing that adjusts based on demand, seasonality, and other market variables. This ensures that homeowners maximize their returns without underpricing or overpricing their property. 
  
  
• Monthly Financial Reports: Owners receive detailed monthly statements that provide a transparent breakdown of revenues, expenses, and net income. These reports are designed to be straightforward and provide clarity on financial performance. 
  
  
• Expense Management: We meticulously track and manage all property-related expenses. Our in-house teams handle maintenance and cleaning, which allows for better cost control. Any significant expenses are discussed with property owners, ensuring there are no surprises. Collections and Payments: We manage all guest payments, ensuring timely and secure collection of rental revenues. For owners, we provide regular and prompt disbursements, based on an agreed-upon schedule, directly to their bank accounts. 
  
  
• Year-End Financial Summary: At the end of the year, property owners receive a comprehensive financial summary. This includes all revenues, expenses, and net income, simplifying tax filings and annual financial planning.

Professional Expertise: With the combined skills of our founders, Ginger Harrelson's legal proficiency and Hunter Harrelson's financial advisory background, homeowners can be assured of a well-rounded and expert approach to the financial management of their properties. In essence, our financial management approach is designed to provide property owners with peace of mind, clarity, and maximized returns on their investment.

At BEACHBALL PROPERTIES, we utilize a robust tech stack to streamline operations, optimize marketing, automate pricing, enhance communication, and deliver exceptional service to both homeowners and guests.

By integrating advanced technology into every step of the process, we ensure maximum efficiency, increased returns for homeowners, and a top-tier guest experience from booking to check-out.

At BEACHBALL PROPERTIES, we pride ourselves on a blend of local expertise, industry recognition, and a hands-on approach that sets us apart from other property management companies:

• Local Expertise and Professional Background: Owned and operated by Hunter and Ginger Harrelson, our firm combines deep local knowledge with professional insight. Ginger, as a licensed attorney, brings a meticulous and well-informed approach to property management. Simultaneously, Hunter's background as a financial advisor ensures fiscal responsibility and maximizes returns for homeowners. Together, their combined skills guarantee a holistic and professional touch that is truly special.
  
  
• Proximity Advantage: We are within a 30-minute radius of any property we manage, ensuring quick responsiveness and a personal touch in all our services.
  
  
• Industry Recognition: Our commitment to unparalleled service was celebrated in 2022 when we received the Vacation Rental Management Company of the Year award from the Vacation Rental Management Association.
  
  
• Comprehensive In-house Services: With our full-service maintenance department and in-house cleaning, homeowners can trust us to uphold consistent quality and prompt issue resolution.
  
  
• Vertical Integration: We offer an end-to-end management solution, ensuring that every aspect of property care meets our high standards. This vertically integrated approach ensures happy guests and content property owners. In essence, BEACHBALL PROPERTIES offers homeowners a unique blend of professional acumen, local insight, comprehensive services, and recognized expertise, ensuring an unmatched property management experience.

We charge each guest a non-refundable damage fee to cover unintentional damages, up to $1,000. This has proved to be an efficient way to handle damages and still preserve good reviews for the property. This allows us to better protect our owners and their properties.

We have a dedicated Revenue Management Team in addition to using Dynamic Pricing software. Every day our team reviews rates for each property to make sure that we are in that "sweet spot" of highest daily rate possible for our property owner that is still attractive enough to book from the guest side of the transaction.

Being involved and giving back to our community is central to our family and our company. We firmly believe that supporting the area we service can only make it better for our owners, our guests, and our employees.

Hunter served on the Board of Directors for the Coastal Alabama Business Chamber and serves on the Alabama Cabinet of Real Estate (ACRE). He is a member of the Orange Beach High School Business Council where he mentors high school students regarding entrepreneurship. He is also a member of the Gulf Shores Kiwanis Club, the premier service organization in our area since 1985. Additionally, he is a member of two Mardi Gras Organizations – The Mystics of Time and the Mystics of Pleasure – who support various community causes year long.

Ginger currently serves as the President of the Pleasure Island Junior Women’s Club whose philanthropic mission is to clothe local children in need. She also serves on the Dean’s Leadership Board for the University of Alabama College of Arts and Sciences where she sits on the Junior Scholarship Committee. Ginger sits on the Small Business Council for the Coastal Alabama Business Chamber and is an advisory board member for The 100 Collection.

Ginger and Hunter served as the 2023 Chairs for Baldwin Art for Heart, a charity event held in Orange Beach that raised over $310,000 to support the mission of the American Heart Association. BEACHBALL PROPERTIES is also the presenting sponsor for the 2023 Gala, as well as the “Bring a Ball to the Ball” Sponsor. The 2022 Gala, where Ginger served as a member of the Executive Leadership Committee, raised $320,000 to support the mission of the American Heart Association. We also collected 208 balls to donate to local schools to promote physical activity. 

Over the past years, BEACHBALL PROPERTIES, has taken pride in being a sponsor for: 

• Presenting Sponsor and Chairs for the American Heart Association’s Baldwin County Art for Heart Gala
• Presenting Sponsor for the New Year’s Eve Kids Confetti Drop at the Wharf
• Presenting Sponsor for the Wharf’s Independence Day Street Party
• The Gulf Coast Hot Air Balloon Festival at OWA
• Sand Castle Shindig at the Flora-Bama (benefiting local children)
• Gulf Shores Dolphin Athletic Club silent auction donor
• Orange Beach Elementary and Middle School PTO silent auction donor
• Presenting Sponsor for the Island Spirit Award for the Coastal Alabama Business Chamber
• Frank Brown Autism Silent Auction Donor
• The FloraBama Fishing Rodeo Kid’s Award Sponsor
• Presenting Sponsor for the PowHER Hour series through the Coastal Alabama Business Chamber
• Chamber Champion for Coastal Alabama Business Chamber (top 10% in sponsorship dollars)
• Art on the Wild Side supporting the Alabama Gulf Coast Zoo